Semiocapitalist forces us to exhaustive workings of our minds and our bodies. Vote neg to preserve our wealth in time and refuse to work for productivity.
Bray 15, Karen Chair, Religious Studies and Philosophy Department. B.A. (Liberal Arts), Eugene Lang College of New School University 2005; M.Div. Harvard Divinity School 2010, “The Monstrosity of the Multitude: Unredeeming Radical Theology”, October 19, 2015, “Palgrave Communications, Vol. 1, 2015”, https://www.nature.com/articles/palcomms201530, Accessed June 28, 2024, PW
While similarly drawing on (both to embrace and move beyond) the work of Antonio Negri as well as the radical thought of others in the 1960s and 1970s Italian Workerist (Operaismo), Autonomist and Compositionist movements, Franco “Bifo” Berardi resists a rhetoric of productivism and questions the political potency of the concept of the multitude. In both The Soul at Work and After the Future, Berardi explores the affectual effects of post-Fordist modes of production and communication (SemioCapitalism) on our individual and social psyches. In doing so he not only diagnoses the toxic effects of neoliberalism, but also elaborates a politics and poetics of the refusal of work. The unproductivity on offer by Berardi exposes the affectual and ethical issues raised when we remain within the logic of productivism, even that which claims a revolutionary and counter-imperial stance. According to Berardi (2009: 21), SemioCapitalism “takes the mind, language and creativity as its primary tools for the production of value”. Under SemioCapitalism the soul is not left out of work, but rather becomes the very mode of production and thus the tool of its own estrangement. Hence, while the resistance to alienation through the reassertion of the importance of one’s mind and soul was at the heart of organizing workers on the factory floor, under post-Fordism acts of resistance must take on a different character. The goal of autonomy or what Berardi rewrites as out-onomy becomes not how to overcome alienation, but rather how to increase the estrangement between the soul and capitalist labour relations. As Berardi notes:¶ The working class is no longer conceived as a passive object of alienation, but instead as the active subject of a refusal capable of building a community starting out from its estrangement from the interests of capitalistic society … Alienation is then considered not as the loss of human authenticity, but as estrangement from capitalistic interest, and therefore as a necessary condition for the construction—in a space estranged from and hostile to labor relations—of an ultimately human relationship.(Berardi, 2009: 23)¶ To become increasingly estranged from labour relations involves for Berardi a multistep process: first, we must understand the way in which SemioCapitalism has redefined value; second, we must identify the affectual effects of SemioCapitalism on our individual and social psyches (effects that Berardi names as exhaustion and depression in After the Future and the panic-depression cycle in The Soul at Work); and third we must engage Deleuze and Guattari’s schizoanalysis as a political therapy that helps us to reorient the field of desire and thus reframes the concept of wealth, re-engaging us in authentic human relationships. Each of these steps happens not through reasserting our productive capacity, but rather through refusing to participate in the systems of production on offer by SemioCapitalism’s labour relations.¶ Under SemioCapitalism value has been divorced from all referent points. When Richard Nixon cancelled the direct convertibility of the US dollar to gold the referential logic of value was discarded in favour of what Berardi (2009: 148) calls “generalized indeterminacy”. From a radical theological point of view a sense of generalized indeterminacy may sound ideal in that, like radical theology, it denies a determinate telos. It might resonate, for instance, with Robbins’s call for a radical democratic resistance to all forms of hegemony that will come by way of an immanent exodus, one that, Robbins notes quoting Negri, is an “exodus from obedience, that is to say, from participation in measure, i.e., as the opening to the immeasurable” (Robbins, 2013: 191). Or it might resonate with the indefinite or infinite eschatology proposed by Crockett (2011: 102). Yet as Berardi notes, the indeterminacy of value and the process of economic deregulation brought on by SemioCapitalism did not result in anarchic freedom. It remains tamed and obedient to a certain eschatological vision: “Deregulation does not mean that society is freed from all rules, not at all: it is instead the imposition of monetary rule on all domains of human action. And monetary rules are in fact the sign of a relationship based on power, violence and military abuse” (Berardi, 2009: 148). In other words, as Philip Goodchild (2009: 188) has noted, neoliberal deregulation has trapped us in the eschatological shadow of money, within which spending time is subordinated to saving it. While this eschatological promise may be indeterminate because money no longer refers to a stable referent, it serves not as a source of freedom, but rather as one of entrapment. To counter this mode of violent entrapment Berardi (2009: 140) redefines wealth as time (or in Goodchild’s framing, spending time): “time for pleasure and enjoyment”, which includes time to travel, learn and make love. This wealthy time is not a time that asks, “What have you done for me lately?” Rather it is unproductive time, it is a time to be lazy, to be pleasured, to just be. It is not discipleship in action; it is not worth in productivity; it is not a man who is a worker or nothing at all; rather, it is a soul who is wealthy because she is much more and much less than her labour. To be sure, there is political work to be done to democratize the availability of this wealth of time,6 but by reorienting wealth and worth away from work, indeed in finding it in the refusal of work, Berardi rejects hegemonic structures of value.¶ Both SemioCapitalism’s rejection of wealth as time and its degradation of unproductive time lead to a mental and soulful breakdown in individual and social psyches. Berardi diagnoses this breakdown as a panic-depressive cycle (Berardi, 2009) and exhaustion and depression (Berardi, 2011). Acknowledging Baudrillard’s prescience, Berardi (2009: 179) further notes that “The dominant pathology of the future will not be produced by repression, but instead by the injunction to express, which will become a generalized obligation”. The constant demands to be expressive and productive combined with the overwhelming flow of information and signs without stable referents lead to panic, which eventually leads to depression. Elsewhere, Berardi (2011: 135–138) marks the panic-depression cycle with Baudrillard’s concept of exhaustion. Exhaustion sets in because, “In semiocapitalist hyperreality, the brain is the market. And the brain is not limitless, the brain cannot accelerate indefinitely” (Berardi, 2011: 136). Rather than, or perhaps as both counter and supplement to, an emphasis on the plasticity of the brain (an emphasis embraced by followers of Catherine Malabou),Footnote4 Berardi asks us to look to the limits of the brain—to our exhaustion—for the rethinking of how we might come to be differently.