The AFF is not inherent—“good faith” (see: bona fide), “de minimis” use is the status quo.

However, although abandonment could be prevented through de minimis use of a trademark, the law requires such use not to be merely token defensive use but good faith use with the intention of preserving a right in a mark, which, consequently, leads to abandonment. The trademark law also allows mark owners to cease using one version of a mark in favor of a modified one without the former being abandoned as long as a similar, continuous commercial impression is derived from the first and modified versions of the same mark.