The perm fails and links to the circularity DA – adding liability to information sharing causes risk avoidance that reduces cooperation and innovation
Sujai Shivakumar, 2021 – former associate director of the Center for Data Innovation, focusing on the impact of data innovation in the retail sector. “How Data-Sharing Partnerships Can Thwart Counterfeits on Online Marketplaces” 3/3,
//DH
CBP = Customs and Border Patrol, TFTEA = Trade Facilitation and Trade Enforcement Act
The presence of added liability that would be introduced by the SHOP SAFE act would increase the motivation for online marketplaces to deter counterfeiters but would not provide the means to take proactive and meaningful action. Instead, it may foster risk avoidance (such as online marketplaces imposing restrictions on third-party sellers on their platforms) that would not only limit consumer choice, even from legitimate sellers, but also potentially inhibit further innovations in marketplace platforms. Indeed, these legislative proposals, which emphasize increased verification of third-party sellers and increased liability for online marketplaces, could, in the end, be more harmful than effective.